Anne Duk Hee Jordan – The End Is Where We Start From

Anne Duk Hee Jordan
The End Is Where We Start From

With Rosebud for KunstHausWien
Art Direction, Book Design, Exhibition Design
2024

Artist Anne Duk Hee Jordan
Exhibition at Kunst Haus Wien
Curator Barbara Horvath
Publisher Hirmer Verlag

Starting point

As part of Anne Duke Hee Jordan’s first solo exhibition in Vienna, the design of the exhibition introduction and the first monograph (ever!) are to be created.

Anne Duk Hee Jordan creates immersive worlds that bring complex biological relationships to life, giving their works an extraordinary depth that invites viewers to immerse themselves with all their senses. Duk Hee’s first monograph will be published in German and English and will be supplemented by texts from literature, philosophy, cultural theory and the natural sciences that place their art in a broader context.

Design Solution

In order to make the multi-layered oeuvre immediately apparent, Duk Hee’s works are freely excavated layer by layer on the cover, allowing the viewer to glimpse the different atmospheres of these worlds. The layout is divided horizontally for the German and English text. The accompanying texts are highlighted in colour and set in a different typeface.

In order not to disturb the immersive experience, information about the exhibition is only provided in the foyer. Textiles play an important role in Duk Hee’s works, which is why the introductory text was printed on fabrics that can be purchased in the museum shop in a different form through upcycling after the exhibition has ended.